Website · Digital marketing · Branding & design
One partner. Everything digital.
RedefinedWeb builds websites, shapes brands and runs digital marketing as one connected team. Start with what you need today, and add the rest when you’re ready.
- projects delivered
- 50+projects delivered
- our longest client relationship began
- 2014our longest client relationship began
- years of hands-on experience
- 20+years of hands-on experience
What we do
Build it. Brand it. Market it. Grow it.
Everything a business needs to be found, trusted and chosen online, from the same team.
Build
Websites, online stores, web applications and the digital experiences your business runs on.
Brand
Brand identity, creative direction and visual design that make you recognisable and credible.
Market
SEO, search and paid media, social media, content and campaigns that reach the right people.
Grow
Analytics, conversion, e-commerce performance and ongoing support that keep results improving.
Three areas of expertise
Three disciplines, one way of working
Each has its own specialists. All of them work from the same plan for your business.
Website & Digital Experiences
Build and maintain the digital platforms your business depends on.
Websites, online stores and web applications, planned around your customers and looked after long after launch.
- Websites and redesigns
- E-commerce and payments
- Web applications and platforms
- Care, hosting and performance
Digital Marketing
Attract the right audience, generate demand and improve digital performance.
From strategy to execution, acquisition to conversion, and reporting to optimisation.
- Strategy and campaigns
- SEO and search advertising
- Social media and content
- Analytics and conversion
Branding & Design
Build a clear, consistent and professional identity across your brand and digital presence.
Brand strategy, identity and creative direction, carried consistently into your website, content and campaigns.
- Brand strategy and positioning
- Logo and visual identity
- Campaign and social creative
- Website visual direction
How it connects
Every part of your digital presence affects the next
Your brand shapes your website. Your website decides whether your advertising converts. Your analytics show what to improve next. When one team looks after all of it, each part is planned with the others in mind.
- Brand
- Website
- Content
- Search
- Social
- Advertising
- Conversion
- Analytics
- Growth
Start wherever you are
Starting from scratch
Branding + Website + Content + SEO + Social media + Paid ads
Complete Digital Partner →Brand and website already in place
SEO + Google Ads + Social media
Complete Digital Marketing →A website that works, and needs looking after
Website maintenance + Content + Digital marketing
Website Care & Digital Support →
Why one partner
Peace of mind, not seven suppliers to manage
You tell us what the business needs. We plan it, build it, run it and report back in plain language. When something changes, whether it’s a launch, a new market or a slow month, one conversation covers the website, the content and the campaigns.
Instead of coordinating
- Branding agency
- Web agency
- Social media freelancer
- SEO agency
- Advertising agency
- E-commerce specialist
- Developer
You work with one partner who connects them.
One strategic direction
Brand, website and marketing follow the same plan and priorities.
One point of contact
One conversation covers the website, the content and the campaigns.
Less coordination
No briefing the same project to several suppliers, or passing files between them.
Consistent brand and message
The same team writes, designs and publishes, so everything sounds like you.
Website and marketing that work together
Campaigns send people to pages built to convert them, and tracking is set up once, properly.
Faster decisions
Changes that touch several areas are agreed and made in days, not weeks.
Easier ongoing management
One monthly plan and one report, instead of piecing results together.
Support that scales with you
Add services as the business grows, or scale back when the season changes.
Working together
How clients work with us
Most clients start with one need and add more over time. Packages are built around common situations; your proposal is built around yours.
A project
A brand, a website, an online store or a platform, with a fixed scope and a clear timeline.
Monthly management
Marketing, social media, content and website care, run to a monthly plan with reporting.
Both, in sequence
Build the foundation first, then keep growing it with the same team that built it.
Not sure where to start? Request a Website & UX Health Check →
Who you work with
Hands-on experience behind every pillar
Each area is led by someone who has done the work for years, across Lebanon, the GCC, Europe and the US.
Website & Digital Experiences
Jad KhaterOwner & founder20+ years as a senior developer, team lead and technical advisor. Websites, e-commerce, platforms and integrations, including work for Villa Albertine since 2014.
- WordPress
- WooCommerce
- Shopify
- Web applications
- Payment integrations
Digital Marketing
JoeDigital marketing & brand strategyHands-on commercial experience across local, GCC and European markets, from strategy and e-commerce journeys to SEO, paid media, social and performance.
- Hospitality
- Luxury
- Retail
- E-commerce
- Food & beverage
- Hotel e-commerce
- OTA optimisation
- Direct booking strategy
Branding & Design
MelissaArt director, motion & graphic designer
JimmyProduct designerArt direction, identity, motion and campaign design, with product and UX design for websites and apps.
- Brand identity
- Art direction
- Motion
- Social creative
- UI/UX
Clients include
Questions
What people ask before starting
Can I start with just one service?
Yes. Many clients start with one need, such as a new website, social media or SEO, and add more later. Everything is planned so it connects when you do.
How much does it cost?
We don’t publish prices because every business needs a different mix. After a short call, we send a written proposal with the scope, timeline and cost, so you know exactly what you’re getting before anything starts.
How long does it take?
Website projects typically take: Launch 3–5 weeks; Grow 6–10 weeks; Sell 6–12 weeks; Build scoped after discovery. Marketing, social media and website care are ongoing monthly services; your proposal sets out the scope and how we report on it.
Do you work with hotels and online stores?
Yes. E-commerce and hospitality are among our strongest areas, including direct booking strategy, booking engine and OTA optimisation, product content, and search and paid campaigns for online stores.
Can you set up local payment gateways in Lebanon?
Yes. We’ve built and integrated Areeba, MPGS, NetCommerce and Wish Money, as well as Stripe, PayPal, CyberSource and Authorize.net for international payments.
Who looks after the website once it’s live?
We can. Website Care covers updates, security, hosting support and performance, with set response times, from 1 to 2 hours for emergencies, during 10:00 to 17:00 Beirut time.
Do you work with businesses outside Lebanon?
Yes. We’re based in Beirut and work with clients across the GCC, Europe and the United States, including long-term work for Villa Albertine, the Cultural Services of the French Embassy in the US, since 2014.
Next step
Tell us where you are. We’ll show you what comes next.
One partner for your digital presence, from brand and website to marketing and ongoing growth.